PORTFOLIO
PORTFOLIO
I'm Julia, a copywriter and creative based between Montreal and Toronto. I specialize in editorial storytelling, brand voice, and concept-driven content that cuts through the noise. With over three years of experience at SSENSE, I’ve worked across merchandising, styling, and translation teams to shape sharp, culturally aware copy that spans fashion, e-commerce, and digital platforms.
I love building ideas that live beyond the scroll—whether it’s a killer headline, a brand act worth sharing, or a story that lingers. Offline, you’ll find me forecasting trends, stitching together textile projects, or getting lost in pop culture archives.
JULIA KECHNIE
Copywriter & Creative
Select Works
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Select Works *
SSENSE Chapova Lowena Nicklas Skovgaard Lesugiatelier Salomon Niko June
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Danish designer Nicklas Skovgaard presents his clearly articulated vision of womenswear with his namesake brand, founded in 2020. The Copenhagen-based label’s approach to design is akin to storytelling, weaving together a spectrum of inspirations, from art and pop culture to personal memories, to create captivating—and at times contradictory—garments. The considered, handcrafted nature of the collections is manifest in details like hand-woven textiles paired with water-repellent fabrics and original cuts with voluptuous peplum hems, puffed sleeves, and exaggerated shoulders. Orchestrating a perfectly strange symphony of textiles and design, Nicklas Skovgaard delivers ready-to-wear that lives between romanticism and realism.
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Seoul-based womenswear label lesugiatelier—formerly SU GI—designs for the self-assured. Under the creative direction of Jinsuk Kim, the label gives classic tailoring archetypes and urban staples a futuristic, somber-chic twist, yielding androgynous silhouettes that glimmer with an untamed allure. Its detail-oriented collections—accented with asymmetrical draping and revealing cutouts—range from office-ready attire like structured power blazers and velvet lace-trimmed tops to streetwise gear like bulky bomber jackets and pipe-leg trousers with a pleated skirt stitched to their front. Infused with a maverick sensibility, lesugiatelier makes tailored daily wear for the sophisticated enfant terrible.
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Parisian fashion house Rabanne—formerly Paco Rabanne—rose to prominence in the 1960s for its ultramodern space-age designs and unorthodox use of materials. Today the iconic label, guided by creative director Julien Dossena, levels nearly six decades of expertise into ready-to-wear and accessories for a new generation. Timeless brand signatures such as its chainmail designs, metallic flourishes, and sequinned details are preserved across alluring, contemporary collections, which exude exceptional quality and craftsmanship. From the designer who was once known as l’enfant terrible of Parisian haute couture, Rabanne continues to provoke the fashion industry with its flashy and futuristic collections.
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Hot off the heels of her acclaimed graduate collection for The University of Westminster, young designer Ashley Williams was tapped to join Fashion East, Lulu Kennedy’s London-based incubator for emerging fashion talent, designing with the collective for two seasons before making her solo runway debut for Spring 2015. An eccentric amalgam of millennial pop culture iconography, kitschy nostalgia, and inimitably British charm, the NEWGEN-sponsored designer’s womenswear encompasses the exuberant and irreverent spirit of her generation. Cheeky slogans and delightfully campy graphics adorn oversized t-shirts and sweatshirts, with bags and accessories embellished with off-beat details. Unabashedly feminine dresses and miniskirts play with cool borrowed-from-the-boys streetwear, including oversized bomber jackets, fleece hoodies, and T-shirt dresses.